Just Ship It

It’s 11:44 PM. I woke up this morning with the goal of publishing a blog post by the end of the day. I forgot about it entirely until right now. 

I’m going to spend the rest of the time writing a blog post that might be unorganized and incoherent, but that’ll actually be a part of the point I try to make with this post. 

There’s a certain mentality. “Ship it.” It means that when you have a goal, its always better to do something than nothing, even if the something will be mediocre. A crappy website is better than no website. Starting a business without researching everything is better than researching everything and never starting a business. A last-minute post is better than  failing my goal. 

I want to create a habit of succeeding at things, of doing what I set out to do. For the sake of embodying this ultimate habit, it is almost always better to ship something when I set out to create, no matter how last-minute.

It’s 11:56. Time to click publish. 

-Jackson